Cutting-edge science driven by consumer demand

A protein ingredient without compromise

For decades, the pursuit of the perfect protein ingredient has been filled with compromises, with available products leading to trade offs in nutritional value, sustainability, or transparency. These gaps have not been met by the market, where conscious consumers are torn between choosing either a clear conscience or a nutritionally complete protein product. Understory closes this gap and answers the conscious consumers dilemma. 

Our ingredient is more than nutritionally superior and sustainably sourced, it’s also GRAS affirmed and reliably in supply. Ensuring quality and consistency. With certifications from MSC and friends of the sea, it underscores our commitment to environmental stewardship. Additionally, Understory is Norway's first clean label certified ingredient, catering to the evolving preferences of premium consumers who value products that are scientifically validated, high quality and pure.

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Perfectly tailored ingredient for consumer needs and challenges

Understory is thoughtfully designed to meet the demands and pain points of the conscious consumer, supported by it's functional and nutritional characteristics. 

  • Complete protein: Packed with all essential amino acids.
  • Spoon stirrable: Perfect solubility for convenience.
  • Highly bioavailable: Easy on the stomach.
  • Additive-free: Supports clean label.
  • No-fat: Low calorie opportunities.
  • Conscious: Sustainable at its core.

Attractive across end-consumer segments

Understory's nutritional attributes offer a flexible solution for a wide range of end-consumer needs.

Active individuals will find Understory's protein peptides beneficial for muscle growth and maintaining electrolyte balance, crucial for improving performance and recovery.

Health-conscious consumers will appreciate Understory's emphasis on naturally occurring minerals and easy digestibility, while being free from artificial additives, dairy, soy, and GMOs.

For those prioritizing healthy aging, Understory offers an ingredient rich in calcium, with a complete protein profile. Essential for maintaining muscle mass and bone density. 

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